Client: FSI
Industry: Insurance
Media Types: Print, Collateral
Our Responsibilities: This venerable insurance and financial institution needed a fresh approach to presenting itself to the world in an increasingly crowded and competitive marketplace. Think Marketability helped them up their game, creating a set of marketing materials with a new look and greater explanatory power. The Forest Sherer salesforce uses these new pieces with language simple enough for every day conversation but sophisticated enough to communicate the quality of product and the company standing behind it.